Once Upon a Time
Our story starts a long, long time ago in the early 2000s. America was in a weird place. Societal molds were being broken, conventions were being remixed, and people were daring to be different. So we thought it was time for us to do the same.
The original idea was to create a pretzel covered in caramel. Different enough, right? But the caramel kept making the pretzel soggy. And ain’t nobody likes a soggy pretzel. So we added a delicious layer of peanut butter to keep it crunchy, without being too sweet. But it needed something else. Some texture. Peanuts.
After one bite we knew the world would never be the same. Individually each ingredient was good, but together they were magical. And just like that, in December 2004, the TAKE5 Bar was born. Five classic flavors remixed to create the perfect combination of sweet and salty, crunchy and chewy deliciousness. Now we only have one goal: to remix the world.
Remixed Look, Same Great Taste
Notice something different about us? TAKE5 Bar packaging used to be primarily red. Our new black and green look started to hit store shelves at the end of 2015.
TAKE5 Bars are manufactured in the U.S.