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Happy birthday!

7 Sweet Ways to Say Happy Birthday!

From classic chocolate cake to colorful clowns, no one has more ways to please everyone at the party!


Begin a birthday tradition in your family with this homemade chocolate cake recipe. Add the birthday boy or girl’s favorite sweets to customize!

KISSES Birthday Cake

Full Recipe

KISSed Pretzel S'mores

Our new twist on S’mores gives sweet-and-salty treat fans another reason to celebrate!

S'mores Pretzels Bite-Sized

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Gluten-Free HERSHEY'S "Perfectly Chocolate" Chocolate Cake

Our #1 recipe is now gluten-free. Happy Birthday!

Gluten Free Chocolate Cake

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Three Clowns Sundae

These whimsical clowns with cones on their heads bring smiles to birthday boys and girls of all ages.

Sundae with Three Clowns

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Fiesta Fantasy Cake

Our sophisticated take on traditional chocolate cake made with HERSHEY’S SPECIAL DARK Cocoa.

Sprinkle Coated Cake

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Strawberry Citrus Snack Blocks

Use your imagination and cookie cutters to create birthday magic in minutes with this simple recipe.

Citrus Snacks on Plate

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Firework Cupcakes

No birthday candles necessary, these neat and sweet birthday cupcakes are sure to light up little eyes!

Fireworks Themed Cupcakes

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