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Why Snacking is important?

Snacking defined as 11 edible packaged good categories

Snacking growth outpacing total in-store sales, Confection and Salty Snacks account for 65% of sales

Growth in snacking driven by a shift in consumers eating patterns, 90% of consumers snacking multiple time per day

 

Millennial Snacking

Millennials experience shopping for food a bit differently than older cohorts

Millennials tend to shop in short, frequent trips, resulting in high usage of small format stores

 

Leveraging Snacking Growth

Snack items generate higher than average profit margin

Candy and Salty Snacks account for over 65% of snack sales