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In late 2017, HERSHEY’S CHOCOLATE WORLD Attraction is moving to a bigger and better location in the heart of Times Square. Nearly three times the size of the old location, the new HERSHEY’S CHOCOLATE WORLD will offer more ways to experience chocolate and enjoy your favorite Hershey brands than ever before!

With the new location comes new, exciting experiences. The Amazing Candy Machine lets your imagination run wild as you mix and match up to 12 of your favorite Hershey products. Personalize your very own HERSHEY’S Milk Chocolate Bar wrapper to capture your Times Square memory, or SAY IT WITH A KISS and display a unique digital message.

At the new HERSHEY’S CHOCOLATE WORLD Times Square store, you can enjoy made-to-order, gooey s’mores all year round! Enjoy HERSHEY’S largest s’mores experience served from our authentic camper. Our s’mores are made with special graham crackers that have a hint of smoky flavor and a full HERSHEY’S Milk Chocolate Bar. Customize your own s’mores and enjoy time with family and friends as if you were on a real camping trip!

And what would an experience at HERSHEY’S CHOCOLATE WORLD be without in-store treats? Enjoy delicious cookies and treats at the new, in-store bakery during your visit and prepare for a new s’mores experience unlike any other.

Check out a preview of the new location below and follow along on FacebookInstagram and Twitter this summer as we share sneak peeks of our new attractions.

NEW! Location Info

20 Times Square building
at 701 7th Ave
New York, NY

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Attractions & In-Store Experiences