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« Promotions & Celebrations: S'mores Timeless Traditions

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1920s

The first printed S’mores recipe appeared in 1927 in the Girl Scout handbook called, Tramping and Trailing with the Girl Scouts. Folklore tells us the name “S’mores” came about because everyone who tasted one asked for “some more.”

HERSHEY'S FACT:

Chocolate was once a luxury item for the wealthy, but thanks to Milton Hershey it became an affordable indulgence for all.