Idea Sumission Frequently Asked Questions
Click on a question below to view the answers. Links throughout the answers will guide you to further information on our website or from other sources. If you can't find what you're looking for or if you'd like to send us your comments, please consult our
Contact Us page.
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If your idea is submitted through its Consumer Research Team review process and The Hershey Company chooses to further pursue your idea, The Hershey Company may decide to compensate you for the idea, within The Hershey Company's sole discretion. Under no circumstances will The Hershey Company be obligated to compensate more than one person/entity for an individual product.
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Yes. A parent or legal guardian may submit an idea on behalf of his or her minor child.
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In the past we did not accept any outside ideas or suggestions. New products are under independent consideration and development by our company for many years. At the time of your suggestion, we were not in a position to reveal our product development plans for competitive reasons. On July 10th, 2008, The Hershey Company began a new program which encourages consumers to submit their ideas on our web site. Any ideas submitted previous to this date were not reviewed due to our policy at that time.